D&AD says it in every language: ‘Our standards are higher’
International advertising awards organiser D&AD has launched a multi-language appeal to the world’s advertising creatives.
And in what appears to be something of a challenge to the likes of the Cannes Lions and the US based One Show, Simon ‘Sanky’ Sankarayya claims: “Our standards are higher than the rest”, before saying that the awards are open to “even a social media consultant”.
He also presented a multi-lingual address on YouTube aiming to speak to ad agencies in as many languages as possible.
Probably the most boring bit of video I have seen in ages.