Dare brings clarity to everyday Aussies, via Thinkerbell
Dare has unleashed a new campaign built on its long-standing ‘A Dare Fix’ll Fix It’ brand platform, aimed at “giving Dare an enhanced role as the voice of reason for everyday Aussies”, according to creative team Thinkerbell.
The TV spot, directed by Good Oil’s Dave Wood, follows a flight attendant “whose uncaffeinated brain leaves the plane’s passengers looking for answers that only Dare can provide”. It launches alongside related out-of-home and digital work.
