Dazn to charge Kayo subscribers an extra $72 a year for 4K sports

An impending price rise at one of Australia’s top sports streaming platform has made the mainstream media.

After launching in 2018, Kayo kept its price at $25 for several years. Pricing started creeping higher in 2022 when Foxtel moved the Kayo 4K offer to a Premium tier, which lifts to a new high in February.

This latest hike has been causing customers some angst on Reddit forums. This week, discussion about the jump from $40.00 to $45.99 has crossed into the mainstream.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.