DDB global CEO Alex Lubar departs

DDB Worldwide global chief executive Alex Lubar has left the network as holding company Omnicom moves closer to completing its US$13.5 billion acquisition of IPG.

Lubar, who has led DDB globally since October 2022, updated his Linkedin to announce his new role as CEO of New York brand consultancy Fundamentalco.

In his post, Lubar, who previously ran McCann in London and North America before joining DDB, described Fundamentalco as “a truly unique operation that understands the power of brand-led value creation”.

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