DDB Sydney duo take out three gongs at Siren Awards for Volkswagen spot

Jim Curtis (left) and Ryan Fitzgerald (right)

Jim Curtis (left) and Ryan Fitzgerald (right)

DDB Sydney creative duo Jim Curtis and Ryan Fitzgerald have taken the top radio advertising award in Australia, picking up the Gold Siren this morning for their fatigue detection technology ad for Volkswagen, while McCann Melbourne grabbed another award for Metro trains work.

The ad ‘Road’ also won two Silver Siren awards in the single and craft categories at the ceremony run by Commercial Radio Australia in Melbourne, with Curtis and Fitzgerald picking up free flights, accommodation and an automatic entry to the Cannes Lions competition next month. Listen to the spot here.

Last year’s Gold Siren winners John Mescall and Pat Baron from McCann grabbed the Silver award for best campaign, comprising tree or more ads, for the ‘Metro Notify’ campaign which used the voice of comedian Jean Kitson to tell them if their train is running late. Listen to the spot here.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.