DeathstarPR reaches 200k followers; creates web-series aimed as branded content

A parody Twitter account created by an Australian teacher and featuring the public relations team on the Death Star has hit more than 200,000 followers. The team behind Death Star PR has now branched out into video content and is seeking sponsors.

The account was created by Robbie Boland, a English and History teacher at high school who has no connection to the real PR world.

The series follows three colleagues, Wilson Wilson the III, Sharp and Green, working in the PR department of the Death Star, spinning catastrophes and carries the tagline, “Behind every great hero is a great PR team.”

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