Dentsu Australia hires Peter Ogden as creative director

Japanese advertising agency giant Dentsu has hired a new creative director for its Australian operation.

Peter Ogden, the former ECD of JWT New Zealand, moves to Dentsu from integrated agency Radar, where he spent a nine month stint.

He will report to Dentsu’s ECD Mike Thomas, who joined the agency about a year ago.

Dentsu boss John O’Connor said Ogden’s appointment was a “reflection of the agency’s investment in talent and resources” as it eyes growth in Australia.