Dentsu says Yes and urges businesses to embrace a ‘once in a generation chance to right a historic wrong’
Dentsu and Cox Inall Ridgeway executives told Mumbrella the company is urging Australian businesses to take a stand for First Nations peoples, as it launches a new 36-page guide to supporting The Voice referendum this week.
The national debate on The Voice to Parliament has largely rendered many Australian businesses quiet, with the Advertising Council Australia (ACA) being one of few industry bodies to publicly nominate its support for the Yes campaign.

The ‘No’ side’s campaign is about giving the voice to regional and state players based on traditional first nation countries to tackle the specific issues they face.
Versus just some unelected Australian’s where the only qualification is if they 1) say they’re aboriginal, 2) have a community say they’re aboriginal, whatever that metric is, and 3) have some form of genetic proof that someone somewhere is aboriginal based on points 1 & 2.
Neither side is against ‘The Voice’. But pushing politics and alienating conversation into Good/Evil in a working place, encourages self-righteous corruption.
Don’t ask questions, or else get fired. That’s what Denstu have done. Referendum’s should never be forced upon anyone. Discussion should be had. And it definitely shouldn’t be influence by having your livelihood and providing for your family on the line, especially if you’re Aboriginal based on the above criteria.
This is an authoritarian move purely for social media likes.
If I’m afraid someone may think I’m a ‘no’ and have good reason for feeling it’s not right, and I’m first nations, what will happen to me if I vocalise my discontent. I’m 1/4, and white as hell. I’ll get chopped and you all know that. That’s what you’ve just done to all your employees. Fear of thought.