Destination NSW and Sydney Opera House rapped for flouting govt advertising policies
Destination NSW has been chastised by the audit office for flouting rules which demand social media policies be apolitical and for splitting its ad campaign expenditure to avoid scrutiny from the government.
In a report released today, the Auditor General ruled there were “areas of uncertainty and non-compliance with the government advertising” relating to both Destination NSW and Sydney Opera House.
“We found that agencies had not complied with the government’s social media policy which requires social media content to be apolitical. For example, DNSW had posted political images on its social media accounts,” the report stated.
They included twitter posts featuring NSW Premier Mike Baird.
Destination NSW is a diabolical organisation that needs to be deleted – it’s a huge waste of money and their work is tired, predictable, and doesn’t help the areas that really need it.
Laden with bureacractical nonsense as well. Delete now.
so @Syd Vivid is a waste of time….despite it continually exceeding expectations and providing massive financial return?? as do so many other DNSW supported/ executed campaigns?? smell the coffee, its time to wake up!!