DoorDash targets footy fans as the delivery market tightens
As Milkrun’s operations come to a halt this week, American delivery service Doordash is pushing ahead with its ambitions in the Australian market, tapping into the Australian love of food and footy, in a new NRL campaign from Howatson+Company.
The new creative proposes that ‘Footy’s better with a feed’, starring retired NRL personalities Peter ‘Sterlo’ Sterling and Paul ‘Fatty’ Vautin’, as they reunite over a “glorious footy feed”.
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