eBay interviews pre-loved items on talk show via McCann

Hero + McCann has launched a new campaign for eBay, ‘The Pre-Loved Show’.

The campaign features a talk show host interviewing items that were sold on eBay.

In one of the 30 second spots, the talk show host asks a Zimmerman dress about its experience being sold on eBay, mentioning that the dress was picked up at home.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.