ENGIE launches first local brand campaign via AJF Partnership
Global energy company ENGIE has launched its first local brand campaign in partnership with its creative agency of record AJF Partnership.
The new work demonstrates that for ENGIE, the race to achieve net zero is a priority, highlighting the company’s multi-sector approach, including low-carbon electricity generation, residential customer energy products and infrastructure.
The spot follows a young woman as she she accumulates speed an momentum, running, cycling, dirt biking and motorcycling through urban and rural terrain, inspired by ENGIE’s activities, from an array of batteries in Hazelwood to a wind farm in Willogoleche.