#Everyoneiswelcome: Los Angeles Tourism promotes itself as an inclusive destination that welcomes diverisity
Los Angeles is aiming to position itself as a city that celebrates diversity and inclusivity in a new ad for Discover Los Angeles where ‘Everyone is welcome’.
Created in-house and produced by Australian owned creative agency Mistress, the multi-million dollar campaign aims to show how diversity is a key part of LA culture.
The ad celebrates diversity and inclusion with clips of LA locals going about their day-to-day activities, meeting up with friends and enjoying the LA scenery.
