Fairfax in talks with international media firms amid plans to grow events division revenue

Andrew McEvoy high resFairfax’s events division is in talks with international media firms as it begins to look outside Australia for additional revenue streams, Mumbrella can reveal.

Discussions are at an early stage with a number of companies, with the creation of joint ventures to host events among the possibilities being explored.

Fairfax marketing services managing director Andrew McEvoy told Mumbrella expanding overseas could provide “commercial opportunities” for the events division as it pursues a target to triple annual revenue to $100 million over the next three years.

He said Fairfax could use its expertise at running events to help other media firms expand into the sector.

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