Ferrero delivers protein bar to Australia

Sweet foods giant Ferrero has brought its health bars to the Australian market, to meet demands for functional foods in the FMCG category.

A hit in the United Kingdom, the FULFIL Vitamin & Protein Bars contain “9 added vitamins and [are] low in sugar” each.

The chocolate-coated treats are designed to act as the perfect snack on the go by being healthy and tasty.