Former MLA marketing head joins Herefords as CEO

Meat and Livestock Australia’s (MLA) former chief marketing and insights officer Lisa Sharp is joining cattle association Herefords Australia as chief executive officer.

The appointment follows the resignation of Herefords Australia general manager, Andrew Donoghue.

Sharp has held executive and marketing and communication leadership roles across several public, private, and not-for-profit organisations, including head of marketing for Novartis Consumer Health, and held senior management positions at PZ Cussons, Coca-Cola Amatil and Goodman Fielder. She was at the MLA for five years, until April 2020.