Foxtel and MCN encourage viewers to live in the present with new summer campaign
Foxtel and Multi Channel Network (MCN) has partnered with media agency Maxus for its 2013/2014 summer campaign ‘Feel the Moment’ which focuses on living in the present and making the most of summer.
Maxus clients Hungry Jack’s and Jeep are major sponsors for the campaign, and the partnership includes sponsorship of key summer programming on youth channels FOX8, Comedy, Channel [V] and [V] HITS.
Elizabeth Minogue, MCN national director – multiply integration and content partnerships said in a statement: “Feel the Moment is all about plugging in to the buzz of summer – and we’re thrilled to be collaborating with Maxus to bring two key brands into the campaign. Both Jeep and Hungry Jack’s are a great fit and are going to add a fantastic dimension to the campaign.”
Pretentious hipster crap