How Bitcoin led Fred Schebesta to see the future of marketing

The future of marketing can be seen in the fast paced cryptocurrency market where an email is as old fashioned as sending a letter, says HiveEx cofounder Fred Schebesta.

Schebesta told the Mumbrella Finance Marketing Summit how his revelation on how fast marketing has become came when setting up the cryptocurrency section of his comparison site, Finder.com.

Fred Schedesta_Finance MS 2018_Close-up

HiveEx and Finder co-founder Fred Schebesta: “we had to speed up.”

“It made me realise when I was doing this just how old school Finder was operating and just how we had to speed up to the speed up in the way that everyone wants to receive their information.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.