Glad tells consumers to ’embrace’ the positive effects of life in lockdown

Kitchen packaging brand Glad is encouraging people share the positive differences of life in lockdown compared to the previous day-to-day with its new campaign.

Alongside the TVCs and digital executions, influencers will be sharing how their routine has changed and how they are using Glad products to entertain and educate their children, with the hashtag #WhatsYourDifferent.

 

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