Global theatre pioneer and Aussie music industry icon headline Mumbrella Entertainment Marketing Summit
Respected global theatre producer David Ian and legendary music industry pioneer Michael Chugg are two of the headline speakers confirmed for the Mumbrella Entertainment Summit.
Other sessions unveiled today include a look at the marketing opportunities in and around the $3 billion Australian videogame industry, a session investigating how brands are using Facebook Live and a panel delving into the latest in the world of podcasts.
As one of the headline speakers, David Ian, who recently launched Evita locally, starring Tina Arena, is one of the leading global producers of musical theatre, and a recipient of five Olivier awards and two Tony nominations. He will be in conversation about identifying new concepts that resonate with audiences globally, attracting new people to his shows, and the marketing tactics he is employing to do that.
