Golf Australia names Liquorland as major partner for flagship tournament

CHRIS MCINTYRE

November 27, 2024 2:39

Liquorland has been named the major brand partner of Golf Australia and its flagship tournament.

Ahead of the 2024 ISPS HANDA Australian Open in Melbourne, which begins on Thursday, Liquorland

At the tournament, the alcohol retailer will unveil the Liquorland Lounge – described as a “premium” activation at the fan experience zone which will run all weekend.

It is said to “set a new benchmark” for fan experiences, offering a fusion of golf, premium drinks, and social opportunities.

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Topics

Coles Liquor Golf Australia Liquorland major partner Michael Courtney Michael McDonald partnership

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Golf Australia names Liquorland as major partner for flagship tournament

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