Patts re-opens its Adelaide office

George Patterson Y&R will return to Adelaide after a six year absence that stretches back to before the purchase of George Patterson by Y&R when both agencies had a presence in the city.

The announcement:

“We’ve been thinking about this for some months. Adelaide is an important and growing market for some of our key clients including Medibank, the AFL and Suncorp. We have also identified local opportunities requiring national business partners, so the timing is absolutely right,” says Y&R Brands CEO Russel Howcroft.

The new GPY&R Adelaide office will be co-located with Y&R Brands stable-mate Blaze Advertising in Kent Town. The office will be headed by Adelaide native, GPY&R national business director Steve Doherty, and staffed locally.