UM goes MIA in Best Place to Work awards as Fairfax sponsorship ends

The annual Best Place to Work Awards is no longer being promoted under a Fairfax brand after last year’s controversy where media agency UM was accused of “gaming” the system to win the under 100 staff category.

GPTWGroup M agencies performed strongly in this year’s awards in both the over 100 staff and the under 100 staff category – but UM was not included on the list with GPTW organisers refusing to say if the agency had entered this year.

The awards were published in a paid insert in the Australian Financial Review with no reference to Fairfax after having run under the BRW banner for the past two years.

Last year’s awards were mired in controversy after media agency UM was initially declared a winner in the 100 people and under category for its national network, before it was then declared the win was for the Sydney office of the agency and the supporting BRW story altered.

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