GroupM workforce braces for major restructure impacts
GroupM’s workforce across several regions is preparing for major impacts in the lead up to its anticipated restructure and rebrand to WPP Media.
Last week, it was widely reported that WPP will retire the GroupM brand globally — whose agencies include EssenceMediacom, Mindshare, and Wavemaker — and rebrand it to WPP Media.
It is understood WPP is evolving the agency brands, simplifying its structure, with plans to become “one unified integrated media team”.
USAID/Internews money dry up all of a sudden? ?
It is strategically stupid to publicly declare AI at the core of your agency model because if the agency can do it, so can the client. And where is your agency’s role? In the graveyard.
Advertising is a sector in real trouble with significant redundancies and little growth