Gumtree ‘paints Australia green’ with large scale OOH campaign
Online marketplace Gumtree has launched a new national brand campaign, in its first step to restoring its reputation as one of Australia’s most loved brands.
Underpinned by a $1 million ad spend, the campaign will touch nearly 300 large format OOH sites across Australia, simply inviting customers to shop Gumtree before they buy.
