Heineken hands media duties to UM

October 18, 2018 12:26

Lion Beer’s Heineken has appointed UM as its new media agency of record.

The win for the Mediabrands-owned agency comes two years after UM won Lion’s media account from incumbent agency Bohemia.

Heineken has appointed UM to its media account

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Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

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Heineken Media UM

1 COMMENTS

No more ferraris 18 Oct 18

UM and Mediabrands have had one hell of a year – massive recognition to the leadership team over there and what’s been achieved .

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