How did the strike impact ABC’s TV ratings?
It was a strike, but was it a ratings strike?
ABC staffers went on a 24-hour strike this week, from 11am on Wednesday. It wreaked havoc with the television schedule, but did it impact the TV ratings?
Well, an afternoon of Murdoch Mysteries and Long Lost Family reruns were never going to set Oztam’s daily ratings ablaze, but Wednesday evening saw the first big test, with BBC World News the only daily news bulletin, and the regular ABC 7pm bulletin replaced by a repeat of Australian Story.
It was fairly disastrous. The previous Wednesday saw 1.2m people tune into the ABC for the evening news, with an average audience of 936,00.
