How I helped a medical victim tell her story
When a hospital patient found that a nurse had taken an intimate photograph of her during a gynaecological procedure, she hired PR agency Sefiani Communications to tell her story. The result was widespread news coverage. In this guest-post Robyn Sefiani explains how the agency got the story out.
It takes a lot of anger, determination and courage for an individual to step forward into the media spotlight to talk about something terrible that has happened to them.
But wanting to see the law changed to ensure others don’t suffer the same humiliation and distress, that is exactly what Brieana (not her real name) decided to do.
Fantastic story, well done to Robyn and the team.
So, if not for sexual gratification, why did the nurse take the photo?
#2, you can read more at the link below. Unfortunately it seems that this disgusting excuse for a human took this photo to make fun of the victim later on, as she is a larger lady. The nurse who took it showed it to two colleagues, who rightly reported her to management.
http://www.abc.net.au/news/201.....nt/6916174
What did the hospital do wrong? Staff reported the nurse for the offence, and she apologised. She was sacked and referred to the disciplinary body. The hospital acted pro-actively informed the victim and apologised to her. They also banned the use of phones from operating theatres.
Well done to Sefiani Communications! A very worthy pro bono case to help change (ridiculous) law.