Hypetap expands into Sydney, names new managing partner
Influencer marketing agency Hypetap has appointed former Whitegrey managing partner Shane Holmes to lead its newly established Sydney office.
He will build and grow the office, which complements Hypetap’s existing operations in Melbourne. The Sydney expansion hopes to strengthen the agency’s national footprint, and better serve clients based in the city.
Holmes joins Hypetap after four years with Whitegrey, now AKQA. He joined Whitegrey in 2021 as a group account director, before stepping into the managing partner role in 2023.
