influencer

Skincare influencer caught out by Ad Standards over undeclared promotion

Hypetap expands into Sydney, names new managing partner

Freebies or endorsements? Influencer rebuked for not disclosing free coupons

Leading influencer says the term ‘influencer’ is ‘deeply misogynistic’ 12

WPP wins consolidated L’Oreal Groupe influencer account

OMG launches influencer marketing platform Creo

Influencers, authenticity and the sameness game 3

Social done ‘differently’: We Are Different launches new division

AiMCO announces first major group deal for members

Destination NSW’s PR director joins Virgin Australia

Fabulate unveils new AI tools to improve brand safety in creator economy space

Chupa Chups appoints lead ANZ creative agency

‘He is supremely talented’: Connecting Plots hires managing partner for social offering

‘Media is a mess’: Creator agency head says influencer marketing is about to make a ‘big pivot’

Consumers turn to influencers as traditional media loses trust 1

Google shows Gen Z that ‘first times’ aren’t scary in new TikTok campaign, via Emotive

‘It’s a perfect brand for us’: We Are Different wins JAC Motors pitch