ID Collective appointed to manage media and communications for Perry Howell

ID Collective will oversee strategic communications, thought leadership and brand partnerships for wellness entrepreneur, media creator and brand strategist Perry Howell.

The announcement:

iD Collective is pleased to announce that it has been appointed to represent wellness entrepreneur, brand strategist and media creator Perry Howell, overseeing strategic communications and media engagement across business, lifestyle and wellness sectors.

Positioned at the intersection of culture, commerce and wellbeing, Howell has built a career shaping globally relevant brands while championing a more intentional approach to modern living. Her professional background spans senior brand and strategy work for major international names including HBO, SiriusXM, Tinder and Paris Hilton’s 11:11 Media, where she has helped translate cultural insight into meaningful commercial growth.

Howell is the founder of Pilates Gang, a wellness community reframing fitness as a cultural movement, and the host of Core and Commerce, a podcast exploring wellness, entrepreneurship and personal growth. She also advises wellness brands and founders on sustainable, community-led growth, and has been recognised internationally, including being named to AdWeek New York’s “Future Is Female” list.

iD Collective will lead Perry Howell’s media strategy, thought leadership positioning and brand partnerships, supporting her continued influence across wellness, business and culture.

Source: ID Collective