IPG sheds 800 staff ahead of Omnicom’s takeover

November 11, 2025 3:15

Global holding group IPG cut approximately 800 people from its staff in the September quarter in the lead up to becoming part of Omnicom.

This brings its total staff cuts for the nine months to 30 September to around 3,200.

IPG told investors the changes were “designed to transform our business, enhance our offerings and drive significant structural expense savings” over the longer term. In its quarterly report, it revealed these actions would cost between US$450 million (A$689 million) and US$475 million (A$728 million), and it expected the restructuring to be finished by the end of the calendar year.

In Australia, IPG operates IPG Mediabrands, with agencies including UM, Initiative, and Magna.

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Vivienne Kelly

Vivienne Kelly is a freelance journalist and commentator. She currently co-hosts MediaLand on ABC Radio National with Tim Burrowes, and was previously editor of Mumbrella between 2016 and 2020.

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