JC Decaux welcomes Australians back outside in new campaign

A day after the City of Sydney awarded its outdoor contract to rival out-of-home company QMS, the incumbent on the enormous account, JC Decaux, has launched a campaign, welcoming Australians back to public spaces after lockdown.

The message of ‘Hello’ will be communicated in 10 of the most commonly spoken languages in Australia, in addition to Auslan and First Nations dialects, across the JC Decaux network this week.

The message in Arabic and English in Melbourne’s Southern Cross Station