Jimmy Brings returns to ‘precedented’ times for ads highlighting its convenient delivery service

Jimmy Brings is showcasing the range of scenarios in which customers in a pinch can turn to its 30-minute alcohol delivery service, in an effort to push the convenience of the business.

The campaign, from production and creative agency Paper Moose, utilises retro video styles to tap into consumers’ growing need for nostalgia while they face the changes enforced by the COVID-19 pandemic.

Paper Moose creative, Kate Holdsworth, said it was time to return to ‘precedented’ stories.

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