Judges select 84 finalists to advance to second round of 2015 Effie Awards
A total of 84 finalists from 36 agencies have progressed to the second round of the 2o15 Effies, the Communications Council has announced.
The entries were whittled down by a 100-strong team of industry experts with a second round of judging set for July 14 where the finalists will be assessed for effectiveness by 48 marketers, consultants and researches.
Effies chairman Anthony Freedman said judging is “tough” and revealed that not all of the 19 categories are expected to deliver a winner.
