Koala tells politicians to keep ‘lying’ to the bedroom via The Royals
On election day, Australian furniture brand Koala took the opportunity to call out politicians for their lies, in a print and mobile out-of-home campaign created by The Royal’s.
The campaign addressed politicians in a series of mobile OOH in key constituencies (such as Warringah in NSW and Chisholm in Victoria) and a full-page print ad in The Australian, inviting politicians to ‘lie’ on a Koala mattress, rather than in Parliament.
Koala and The Royals took out a full page print ad in the Australian on Election Day.
