Lean operations and broad reach behind the Your Money joint venture

November 1, 2018 1:49

The merging of Nine’s broadcast reach and Sky News’ lean operations was the driving force behind the Your Money joint venture, executives close to its creation told a panel in Sydney.

Broadcasting on Nine’s free-to-air channel 95 and Foxtel’s 601, the venture was announced in June to replace Sky Business and launched at the beginning of October.

Your Money Live anchors Brooke Corte and Chris Kohler

Alexi Baker, Nine’s director of strategy and corporate development, and Kylie Merritt, CEO of the Australian Money Channel joint venture, discussed the genesis of the station during a University of Technology panel on the future of TV.

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Paul Wallbank

Paul Wallbank was news editor at Mumbrella between June 2017 and June 2019. Previously he's covered business and technology issues for outlets ranging from The Australian and Sydney Morning Herald to the ABC and Business Spectator.

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1 COMMENTS

TonyB 1 Nov 18

“We thought the two coming together could be really strong advertiser proposition being Nine and News”. And yet, unless I’m watching at the wrong times, you seem to have created a commercial-free commercial TV station. The only ads seem to be cross-promotions for other programmes.

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