Leo Australia, BMF, Clemenger BBDO among winners at Effies

October 10, 2025 10:49

Leo Australia took home the grand prize at the 2025 Australian Effie Awards

Leo Australia took home The Grand Effie at the 2025 Australian Effie Awards, while others in adland won accolades for their creativity and effectivness.

Leo won for its “From Recovery to Resilience: How Suncorp Rewrote Insurance Rules and Revitalised Its Business” — an entry that this year’s judges described as a case study in brand and business transformation. Campaigns included “If Your Home Could Talk”, “Resilience Road” and “One House to Save Many”.

“This particular entry was a showcase of effectiveness that all marketers should aspire to,” the judges said in a media release.

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Matthew Leong

Matthew is the editorial assistant at Mumbrella. He joined the company at the end of September 2023.