Lion Nathan looks for new Aussie music talent for TV ad

Lion Nathan has unveiled a competition to find a new Australian music act to collaborate with music producer Mark Ronson and international recording artists to create the soundtrack for the next Tooheys Extra Dry TV commercial. 

 

The initiative, dubbed The Lab – also the name of Ronson’s recording studio, has launched with a call to entry for registered artists, which will then be followed by an industry selection process.

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