Dumb ways to complain

Dr Mumbo’s favourite time of the month is when the Ad Standards Board reveals the complaints it has adjudicated on.

While the serious coverage goes to the stuff that’s been banned (just one so far this month), the comments of ‘ordinary’ members of the public make for far more entertaining reading.

Who, for instance, could be offended by the multi award winning campaign by McCann Melbourne for Metro Trains, Dumb Ways to Die?

Well, this guy…

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