Maker’s Mark launches Christmas campaign

Beam bourbon brand Maker’s Mark has launched a Christmas campaign.

The campaign – which presents Maker’s Mark as ‘The perfect handmade gift’ – will run out of home on sites close to liquor stores.

A promotion element will see buyers of 700ml Maker’s Mark bottle at Liquorland or First Choice get a Maker’s Mark key ring, or a bonus Maker’s Mark wallet if they make the same purchase at BWS or Woolworths Liquor.

The campaign creative was by Fuel CDI.