MasterCard to pitch
MasterCard is to pitch its PR account for Australia which has been held by PPR for the last six or seven years.
David Masters, VP of strategy and corporate affairs for MasterCard, told Mumbrella: “We’re about to put our communications agency support out to pitch. It’s not indicative of the performance of the incumbent. They’ve done some wonderful work for us over the time they’ve had the account.”
He added: “In that time we haven’t been to the market to see what else is out there and, frankly, our needs have changed.”
What a terrific opportunity…look forward to hearing more MasterCard
go on….