McDonald’s headlines A-Leagues broadcast partners for launch on Ten ViacomCBS
Ten ViacomCBS has revealed to Mumbrella its commercial partners for its Isuzu Ute A-League Men’s competition 2021-22 coverage, set to launch this Friday, 19 November on Network Ten and Paramount+.
Fast food giant McDonald’s headlines the brands onboard to support the network’s launch of the competition in its move to free-to-air. The previous A-League season was broadcast on Foxtel and ABC.
The A-Leagues last month announced its new naming rights partner, Isuzu Ute, for the men’s competition, while ViacomCBS has now added Harvey Norman, betting firm, Neds, new telco, Mate and McDonald’s to the line up of brands backing the competition.