Media agency Razor picks up three new lifestyle clients
Media planning and buying agency Razor has gained a triumvirate of new lifestyle clients.
The announcement:
Razor today announced its appointment to the media planning and buying business of fitness club chain Fit n Fast Australia, European-styled home renovation and design company Taste Living, and lawn brand Sir Walter Turf.
Razor takes on Taste Living as the company looks to ramp up its advertising presence this year. Taste Living is positioned as “European design for all” – a home renovation one-stop shop that delivers consumers European style and quality at affordable prices. Taste Living will launch its first campaign with Razor in the coming months.Razor also commences work with Fit n Fast in September as it undertakes an aggressive expansion plan across Australia. Fit n Fast’s new approach to fitness is targeted at time-poor and cash conscious people interested in their health.
