Melbourne’s SEN overhauls digital presence and says it will join new RadioApp
Melbourne’s Sports Entertaining Network 1116 SEN is set to join the new national unified radio app when it launches, despite having just launched its own app in September.
Last Friday the radio industry announced The RadioApp, an Australia-wide service that would bring together many of the top radio brands from across the country in one place on people’s smart devices.
Speaking to Mumbrella, Cathy Thomas, general manager of broadcasting at SEN said of the RadioApp: “I think its fantastic. We will definitely be a part of it.
It’s not the App. It’s the content!
There’s a reason thousands tune out of Aussie media and seek sources from UK/US and beyond. Australian media is a really poor imitation of the product it’s trying to imitate. There are execs getting paid a ton of money here and all they have done is copy a format from overseas and stuck a fat bogan behind the mic or some vacuous kids.
Time and time again they put the advertiser before the listener and it’s crap.
You saw how easy it was for Netflix to rock up and demolish Foxtel’s business plan. Just wait till the BBC, HBO and the rest turn up. By the time the pigs look up from the trough it’ll be far too late. It’s likely too late already.
I’ve just purchased a digital radio and would like to know where I can find SEN on the fm dial please,thank you