Merrick Watts remakes ’80s Tourism Australia ad for MLA
Triple M presenter Merrick Watts has made a mock version of the 1980s Tourism Australia ad which starred Paul Hogan and the famous line ‘throw another shrimp on the barbie’.
The online ad for Meat & Livestock Australia created by BMF is part of MLA’s ‘Throw another steak on the barbie’ campaign.
The idea behind the campaign is to petition the tourism board to remake the original ad and undo the stereotype that Australians ‘throw shrimps’ on the barbecue.
Watts told Mumbrella: “We had a whole lot of hits for the petition that was set up by MLA and as a result I’ve made a recreation of the Tourism Australia ad.
So was this Merrick’s or BMF’s work. The article reads as though it were Merrick’s, but the credits indicate BMF.