Millennials encouraged to consider a life cut short in skin cancer awareness campaign
The Cancer Institute NSW is encouraging millennials to consider what would happen if their lives were cut short, in a campaign for skin cancer awareness.
The ‘Your Time In The Sun’ video spot created by Soap Creative features model and actress Caitlyn Paterson as she enjoys her ‘time in the sun,’ achieving life milestones and her personal ambitions.
However, the spot takes a confronting turn when her life is cut short by a melanoma that has spread from her skin into her organs.
