Mindshare’s Cathie McGinn moves to Mumbrella
Cathie McGinn, currently strategy director at media agency Mindshare, is to join the staff of Mumbrella.
Her last day at Mindshare is today.
McGinn will join in an editorial and marketing role – working across both Mumbrella and sister title Encore magazine.
She currently writes a column on content creation for Encore. She also curated one of the most talked about sessions – on marketing ethics – at last year’s Mumbrella360.
Publicist? How embarrassing! 😉
Nice work Mumbrella, and slightly nicer work Cathie! You two together will make plenty of good noise, and I look forward to keeping up with your adventures! TIme for another pot stirrer too me thinks; how about “SOPA would be good for the internet – in the long term”. Also, we note that with a background in bleach factories, ice cream sales, receptionism, scaffolding, telesales gimp etc etc you would be perfectly suited to a role in social media whenever you decide to move on 😉
Looking forward to some sharp insight and left-field thinking on your pages soon, nice move Cathie, congrats Tim.
3 jobs in 2 years?
Cathie is now in a strong position to do something about her photo . .
Congrats. I look forward to tuning into Miss Cathie McGinn @ mUmBRELLA / Encore HQ.
Good result all around.
Congrats Cathie! Sorry to see you go!
Well done Cathie! Good show Mumbrella.
Poacher turned gamekeeper… Or is it the other way around? Congrats Cathie. A bold and brilliant move.
Wow!
Nice move congrats Cathie and the good people at Mumbrella!
Good hire guys.
Look forward to seeing her work.
Great news Cathie – best of luck.
Awesome – congratulations and look forward to reading more of her stories.
i don’t know whether the move is bold and brilliant but i do think Cathie is a saucy minx. rrrrrraow
Great hire, Mumbrella.
Congrats Cathie and Tim!
Superb hire, Mumbrella!
Nice work Cathie – exciting to see what things come.
Win (Cathie), Win (Mumbrella) and Win (us)!
Congratulations Cathie!
: )
Great hire. Very smart lady I hear and am now to read.
congrats cathie!
Looking forward to reading your pieces, Cathie!
Congratulations Cathie,
I love reading your words – you have a way of making a heart dance into just the right position to receive the smack up-side the head.
Looking forward to more slaying of sacred cows.
Great move Cathie all the best
Congrats Cathie, great move. Looking forward to hearing more from you and a fabulous Mumbrella 360 2012.