More Mumbrella360 sessions revealed, offering strategy, marketing and brand insights around the world and under pressure
With the deadline for earlybird discounts expiring tomorrow, Mumbrella has today revealed more sessions for June’s Mumbrella360 conference.
The sessions include the exclusive unveiling of two global reports into the ROI of music sponsorship and into differences in digital habits between Gen X and Millennials, plus a former special forces commando on strategy, and insights into the first ten seconds of a consumer’s relationship with a brand.
New sessions announced today:
‘explore the lessons of war on how to successfully execute strategy in volatile marketing envoronments;’
because what we do is just like being at The Somme.
I too find the analogy with war silly and an ex solider bring wheeled out on stage to learn war lessons a little off.
Still a bit fresh in our memories