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Morning Update: Former Mediacom CEO alleges widespread US agency ‘kickbacks’; GroupM responds to rebate allegations

March 9, 2015 9:00

AdAge: Former Mediacom CEO Alleges Widespread U.S. Agency ‘Kickbacks’

Jon MandelMedia agency rebates and kickbacks, long thought to be something that happened overseas — or only in pockets of the U.S. market — are actually widespread, said former Mediacom CEO Jon Mandel, so much so that it caused him to leave the agency business. Mr. Mandel made his remarks in a blistering presentation to the Association of National Advertisers Media Leadership Conference on Thursday in Hollywood, Fla.

Mr. Mandel, who left Mediacom as CEO in 2006 and later served three years as CEO of the NielsenConnect unit, made his remarks as CEO of media consultancy Dogsled Enterprises. He’s also CEO of marketing-analytics firm PrecisionDemand and board member or advisor to ad-tech firms, including online targeting firmeXelate.

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Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

Topics
GroupM Justin Bieber kickbacks Mediacom Morning update The Salvation Army
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